Users will soon have a updated setting that allows them to cut down on the quantity of artificial intelligence-produced videos appearing in their feeds. This move comes as the platform announced that it presently contains over 1 thousand million content made with AI.
Trial and Implementation
The new functionality is being tested over the following weeks before a widespread release. This development aligns with a surge in AI-generated material, fueled by new AI video creators.
AI Proliferation Online
It has been noted that nearly one in 10 of the quickest rising channels on a popular video site exclusively feature content made by AI. A considerable share of this output is classified as “AI slop”, a phrase for substandard, bulk-generated content that is frequently nonsensical or dreamlike.
Our research shows that many people like content created using AI tools, including computer-generated images to science explainers, and we intend to offer the community the option to see more or less of that, depending on their own preferences,” said a company executive.
Volume and Proportions
The platform shared that there are currently 1.3bn videos on its network identified as made with AI. Overall, in excess of 100 m media items are uploaded to the platform every day, making AI-generated material a relatively small percentage of its complete catalog.
Customizing Your Feed
Members will be capable of limit or boost the volume of AI content they see by using the “manage topic” feature in the application and picking “AI-generated content”. Other topics that can already be adjusted under the setting include current affairs, style, cosmetics, and choreography.
AI Disclosure Rules
TikTok’s guidelines oblige content makers to label lifelike AI-made content, and it forbids dangerous AI impersonations of well-known individuals or emergencies. Any realistic artificial content that is without a tag can be deleted under its community policies.
In addition, the app will henceforth apply an artificially created tag to content produced via its built-in AI features, or identified by an industry-wide initiative for recognizing AI-generated material. This step is aimed to stop users from trying to circumvent the labeling process.
Responsible AI Funding
The platform is also introducing a $2m AI literacy fund for specialists and organizations to develop educational content about using AI responsibly. This program will benefit non-profit groups specializing in teaching computer science.
Platform Protection
TikTok has justified its content review process, amid discussion over proposals to cut jobs for hundreds of content moderators in the UK. TikTok is expected to reduce 439 jobs in its trust and safety department in the UK capital, with worker representatives and digital protection specialists voicing alarm that staff are being displaced by automated systems.
A trust and safety lead explained that staff-based oversight would still have a role, but automated tools can safeguard staff by removing the most graphic content prior to it has to be seen by staff. TikTok announced a notable drop in explicit and harmful content handled by human moderators over the past year due to reliance on its automated systems.
“We think that it’s essential to combine people and machines to keep the platform safe,” she said. “We’ll have staff as part of that process, but we further consider it’s extremely critical to reduce exposure to unsafe media as quickly as possible, which is why a significant AI assistance is really helping us process content quickly.”
